We are living in a rapidly changing digital landscape, shaped and influenced by advances in artificial intelligence. The transformational impact of these technological strides on our everyday lives ...

By Aditya Mukherjee Recently, a controversy erupted after Trinidadian author Jamir Nazir’s award-winning story, The Serpent ...

Recent studies highlight that while AI tools can enhance productivity and match or surpass average human performance on creativity tests, they often generate repetitive, statistically safe ideas.

In a new announcement at the University of Southern Oregon's Conference on Creativity, OpenAI's large language model, GPT-4, scored in the top 1% on the Torrance Tests of Creative Thinking (TTCT), ...

Sometimes, it feels like the battle lines between artificial intelligence (AI) and humanity are drawn—a computational comparison that focuses on speed and accuracy. However, the domain of creativity ...

At Pearl Academy's Global Icons Series, Rahul Mishra, Masaba Gupta and Jayanti Reddy explored how AI is transforming creative ...

In the digital age, where information is readily accessible, and content creation is prolific, the issue of plagiarism has become increasingly prevalent. Various plagiarism detection tools and ...

AI in the creative world - a minefield of copyright concerns and plagiarism. Paul Mallaghan, Head of Creative Strategy at We Are Tilt, has some tough love on offer. I don't trust AI, but I use it all ...

We used to have a saying at the first agency I worked for: “Money flows to new.” Back then, “new” meant things like QR codes, mobile video and social media. Then, tech really took off and programmatic ...

This post is part 2 of a series. In my previous post, I wrote that, after being inspired by Rick Rubin’s book, The Creative Act: A Way of Being, I decided to find out what is going on in the human ...