Snapchat has begun testing 'AI Sponsored Snaps,' placing brand-controlled AI chatbots directly in users’ messaging tabs. The feature allows advertisers to hold real-time conversations with users, ...

Users will be able to chat with a brand's AI agent to do things like ask questions and get recommendations.

The next ad a Snapchat user sees may not look like an ad at all. It will look like a chat. Snap Inc. has begun rolling out a ...

Snapchat has started rolling out a new ad format called AI Sponsored Snaps, which puts branded AI agents right into Chat. The rollout comes as the platform continues to focus on conversational AI.

The post Snapchat Wants You to Chat with Brands Using New AI Agents appeared first on Android Headlines.

Attorney general won't reopen case of a student whose death was livestreamed on Snapchat, even though she believes it was ...

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He’s the CEO of the picture messaging giant Snapchat. So Evan Spiegel should know a thing or two about optics — but this ...