Apple says its newly launched MacBook Neo is the company’s most environmentally sustainable product so far, incorporating more recycled materials than any previous Apple device. The claim was ...
Apple’s Director of Mac Product Marketing revealed that the MacBook Neo name was chosen to evoke a sense of fun, freshness, and youth, rather than mirror the plain “MacBook” branding many expected.
Until a last-minute leak revealed the MacBook Neo name, it was widely assumed that Apple's lower-cost MacBook would simply be named "MacBook." After all, Apple offered a plain "MacBook" from 2006 to ...
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