Wiig’s promotion of "Terget" brings a decades-old character full circle. Target Lady has returned — and you’ll never guess what store she’s promoting. Kristen Wiig is back in the iconic bowl-cut wiig ...

Add Yahoo as a preferred source to see more of our stories on Google. Kristen Wiig is definitely on target in a new ad. Wiig reprises her famous Target Lady character in a new commercial for the box ...

Energetically renewed and re-glued into her bowl-shaped wig, actress Kristen Wiig has returned to the public eye as the beloved Target Lady from "Saturday Night Live" (SNL) in a new campaign. Wiig is ...

Target is celebrating the launch of its revamped loyalty programs with its first-ever Target Circle Week in April – and the return of Kristen Wiig's "Saturday Night Live" character, Target Lady.

Target is putting a familiar face behind its marketing for Circle Week, a recurring deals bonanza that caters to members of the big-box store’s loyalty program. The latest promotional blitz follows a ...

Emily Bernard is a Features Editor and Peer Mentor for Collider who studied History, Playwriting, and English at the University of Scranton. She’s a proud comedy nerd who loves getting into the nitty ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...

Kristen Wiig is definitely on target in a new ad. Wiig reprises her famous Target Lady character in a new commercial for the box store to promote Target Circle Week and to hype the chain's new Target ...

Kristen Wiig is definitely on target in a new ad. Wiig reprises her famous Target Lady character in a new commercial for the box store to promote Target Circle Week and to hype the chain's new Target ...