It’s that time again – let’s predict the future! One of the key areas in which technology is affecting online media is in publisher yield optimization. Yield, though, isn’t necessarily a sell-side ...

Yield optimization has emerged as a critical area of opportunity, ripe for disruption, in the rapidly evolving landscape of decentralized finance (DeFi). As blockchain technologies mature, companies ...

Mia Morisset knows which travel AI bets will hold: yield optimization, corporate travel reinvention, and distribution moats ...

According to market research firm Gartner, Inc., in assessing the completion rate of data science projects, as well as the bottom-line value they generate for their companies, only between 15 and 20 ...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Displaying In Social Media Peter Kafka of All Things D looks at display advertising CPMs in social media thanks to ...