More than half of all catalog orders are now being placed online. Not surprisingly, this has led to many marketers eliminating order forms from their print catalogs. But such a move shouldn’t be based ...
“Sports suits” and “suspender skirts” might not be the focus of New York Fashion Week but we’re enjoying the vintage charm found in a Smithsonian Trade Literature Collection from the early 20th ...
The Figi's mail order catalog, known for its offerings like holiday gifts and gourmet food, recently shut down its catalog division. The state of Wisconsin is famous for a number of things — beer, ...
Just about every week, dozens of catalogs show up in my mailbox. Yesterday, there were 15 of them. I kept two: Gump’s and Smithsonian. A lot of people are surprised that catalogs even exist anymore.
Catalog shopping dates back more than a hundred years and continues to be popular as consumers look for ways to save time over shopping at local malls. With a ready-made consumer base, a savvy catalog ...
Thirty-five years ago, print media was having a renaissance. And the uncontested leader of the medium, with more cultural relevance than most magazines or books, was a clothing catalog, delivered free ...
If you're clicking through the internet today hoping to do a little shopping, you likely have Aaron Montgomery Ward to thank. Ward's catalog was a single sheet offering 163 items. By 1884, the catalog ...
Getting your Trinity Audio player ready... “Aren’t you sick of all the catalogs in the mail?” asked my friend Kelly over lunch the other day. “Not in the least,” I said, in my deservedly authoritative ...