Email marketing has always been one of the top ways when it comes to reaching out to a targeted set of audiences for product marketing. One of the best drivers behind email marketing being a major ...

In 2019, email held on to its crown as the monarch of marketing channels. As we begin a new decade, let's reflect on some of last year's most talked-about and important moments in email. Meanwhile, ...

Email marketers operated on an even keel in 2019. But they didn’t do much better, judging by The State of Email Marketing 2019, a study by Demand Metric in partnership with Validity. Overall, 28% saw ...

Nonprofits boasted an email open rate of more than 25% in 2019, according to a new report from CampaignMonitor. Nonprofits’ email open rates rose nearly 5% in 2019, a stark contrast to a slight ...