How @collegehunks became a multi-million-dollar brand Reading “The E-Myth Revisited” changed everything for @nickfriedman1 and @omarsolimanceo. They realized businesses don’t fail because of people but because of a lack of systems. That mindset shift helped them move from running a moving company to building a scalable business model. By focusing on systems, franchising, and long-term vision, they turned a summer side hustle into a national brand and moved their headquarters to Tampa, where it h